11 Jan 2018
Scotland’s national dance company Scottish Ballet has announced that Loganair, Scotland's Airline, will be official partners of their upcoming tour of Matthew Bourne’s Highland Fling as Official Airline Sponsors for 2018/19.
Loganair, the only airline based and owned in Scotland, will be supporting the Company by flying Scottish Ballet dancers and touring team across Shetland, Orkney and Lewis with specially chartered flights throughout April and May 2018.
This is the first time Scottish Ballet has toured a full-scale production to such remote locations and the commercial support of Loganair ensures performances of this romantic wee ballet can be enjoyed by local communities across Scotland.
Kay Ryan, Commercial Director, Loganair, said:
‘This sponsorship of Scottish Ballet in 2018 very much affirms Loganair's position as Scotland's national airline, emphasising our commitment to support the local communities we serve by helping to deliver thrilling live performances from Scotland's national dance company.’
Christopher Hampson, CEO/Artistic Director, Scottish Ballet added:
‘We are thrilled to be partnering with Loganair for our Spring season . Touring a complex full length work to remote locations is both challenging and costly. Our partnership with Loganair will not only help us fulfil our vision of bringing ballet to remote locations but will also enable us to create new works, tour more shows and create additional educational projects.
‘We are most grateful for Loganair’s support of Highland Fling and look forward to a partnership that helps us continue to fly the flag for dance.’
Affectionately known as a romantic wee ballet, Highland Fling was originally produced in 1994 by Olivier Award-winner Matthew Bourne. Presented exclusively by Scottish Ballet, Matthew Bourne’s Highland Fling is a wonderfully imaginative re-working of the classic romantic ballet La Sylphide with a wickedly wry Scots twist and hilarity mixed with classical ballet. In addition, Scottish Ballet is the only company to be given the rights to recreate any of Matthew Bourne’s ground-breaking and contemporary works.
Sponsor benefits for Loganair will involve working closely with the in-house marketing and communications team at Scottish Ballet to generate engaging and compelling video content with dancers on tour, all in keeping with the humorous side of Highland Fling. Loganair will also be entertaining VIP guests at various dates throughout the tour and extending their hospitality to local charities they already support.
Matthew Bourne’s Highland Fling Tour Dates: